Midland Mainline's loyalty scheme - Always More - went live and has bedded in offering integration between the customer's offline experience and the website. The Always More layer sits seamlessly with the rest of the site and works effortlessly with broader promotions Midland Mainline offer.
Credits: Always More was built and coded by Joe Bragg using ASP.NET via EpiServer. The project was overseen by Anna Mawhinney.
