Midland Mainline's loyalty scheme - Always More - went live and has bedded in offering integration between the customer's offline experience and the website. The Always More layer sits seamlessly with the rest of the site and works effortlessly with broader promotions Midland Mainline offer.
Credits: Always More was built and coded by Joe Bragg using ASP.NET via EpiServer. The project was overseen by Anna Mawhinney.
Every office blog has the digital camera from the window shot and this one is no different but the photo in question - taken by Digital's Heinz Schmidt - is impressive and has been picked up by the BBC.
Every website has a twin, sometimes two, which are still born at the point in the process where a client looks over the two or three designs put forward and gives the thumbs up to one leaving the other two standing at the sides like a Morrissey fan at a disco.
In 2001 I went through this with breakdown recovery people Green Flag. They took a design and made a fist of it but as always another idea was put out to pasture. That idea was simple enough - Super Tiny pixel art - but it was a little too esoteric for what they wanted then.
And so other pixel art moved on and my idea never really matched another client until now. This project - details to follow of course - sees the pixel design go to the client along with a rather impressive pseudo-newspaper design. The client decides tomorrow and while I love my children equally I'm rooting for the pixel art.
Five years long enough in the wilderness for anyone.
Christmas comes early in advertising - what is aimed for December is conceptualised in August - and so with earphones on playing the likes of Simply Having A Wonderful Christmas Time and Step Into Christmas the Northern Rail Shopper website snuck live as Direct Mail post drops started to hit door mats and posters went up in railway stations around the region.
The site itself augments the offline work with freshly written city guides and other goodies. It offers free pamper treatment for rail users to de-stress during the festive period.
Credits: The website was designed from an original poster campaign by Michael Wood and he also coded the site in XHMTL/CSS - a technical aside, the site has no active server elements and is pure HTML - and the project was overseen by Ross Hewitt and Anna Mawhinney.
One very happy client and one very pretty website. www.meadowhall.co.uk
Credits: Chris Ball redesigned the elements of the website based on the original templates and coded the CSS implementation. Ross Hewitt oversaw the project.
Many forms of Vodkats have been aired recently. To add to this the website has been lauched. Go on, fill your boots ...err with vodkat. www.vodkat.co.uk
Credits: Joe Bragg developed the back end code for the Vodkats website and Michael Wood designed it from an original poster campaign and coded the XHTML/CSS interface. Ross Hewitt oversaw the project.
